ANOUKI is a Georgian, Tbilisi-based brand, established in July 2013 by Anouki Areshidze.
ANOUKI presents 4 collections each year that include: ready-to-wear clothes, shoes and accessories. The brand’s is to be “individual” for each customer, not to be cliché, and to understand what’s necessary for ladies in a specific moment. Her whole team does its best to prove that it is possible to create something new and exciting in Georgia, where fashion industry is just in the process of development. The brand tries to establish a new standard on the local Georgian market through every aspect of brand development.
In 2016, ANOUKI was selected among thousands of international designers to participate in the VOGUE ITALIA x YOOX “The Next Talents” project. During the showroom, in Milan, ANOUKI Fall 2016 collection was welcomed by Anna Wintour, Franca Sozzani, Sarah Rutson and major international fashion influencers. Currently, ANOUKI operates 2 mono-brand stores in Georgia and is sold in 30 International stores (United States, United Kingdom, Dubai, Saudi Arabia, Hong-Kong, Korea, Eastern European countries and more).
In 2014, ANOUKI introduced diffusion line MISS ANOUKI. Brand is focused mainly on young generation and offers total look, designed in consideration of major worldwide trends, product range is updated weekly. MISS ANOUKI is exclusively available only for Georgian customers and it has been a most in- demand clothing brand in the market since the launch, soon it will be available for worldwide delivery at ANOUKI.COM.